Digital Audience Planner (m/w/d)

On behalf of our client, a global networking advertising agency based in Eschborn, we are looking for a

Digital Audience Planner (m/w/d)

Tasks

• Create and implement Digital Media Audience, based on prescribed marketing planning documents
• Establish audiences in platforms like DV360, GA4, Linkedin, Criteo, and Meta
• Apply marketing strategies and develop best Audience mix for different platforms
• Create business insights

Profile:

• Proficient understanding of 1stParty Audience, its usage and deployment
• Hands-on experience with SQL, Google Analytics 4, and any major CRM tool
• Practical experience with Dashboard platforms like Tableau and Looker as well as handling end-to-end process deployment
• Good knowledge of all major Marketing Metrics and Dimensions
• Fluency in English, German is an advantage, but not mandatory
• Valid work permit for Germany

We look forward to receiving your application. If you have any questions, please get in touch with your Fyte contact person.